Honda Motorcycle and Scooter India (HMSI) recently commemorated the remarkable achievement of selling over 3 lakh units of the Honda Shine 100 within its inaugural year. This feat underscores the immense popularity and consumer trust garnered by the Shine 100 in the Indian market.

A Testament to Success

The success of Shine 100 underscores Honda’s prowess in the 100-110cc segment, catapulting the brand to new heights of recognition and customer satisfaction. Its innovative design, coupled with fuel efficiency and reliability, has endeared it to a diverse range of customers across the nation.

Unwavering Commitment to Quality

Mr. Tsutsumu Otani, Managing Director, President & CEO of Honda Motorcycle & Scooter India, expressed his delight at the overwhelming response received by the Shine 100. He emphasized Honda’s unwavering commitment to providing affordable, reliable, and value-driven products that exceed customer expectations.

Customer-Centric Approach

Mr. Yogesh Mathur, Director, Sales and Marketing at Honda Motorcycle & Scooter India, echoed the sentiments of gratitude and excitement. He attributed the Shine 100’s success to its contemporary design, superior mileage, and compelling value proposition, which resonate strongly with customers seeking an entry-level motorcycle.

Continued Focus on Excellence

As Honda celebrates this significant milestone, the brand remains steadfast in its commitment to delivering products that offer exceptional value and enhance the overall ownership experience for its customers. With a robust sales and service network spanning over 6,000 touchpoints, Honda is poised to further strengthen its presence in the Indian market.

Future Prospects

Looking ahead, Honda aims to build upon the success of the Shine 100 and introduce more innovative and customer-centric offerings. By staying attuned to evolving consumer preferences and market trends, Honda is poised to maintain its position as a leading player in the Indian two-wheeler segment.