Hero MotoCorp has made a bold entry into the cruiser motorcycle segment with the launch of the Hero Mavrick 440. Priced competitively starting at Rs 1.99 lakh, this bike promises to deliver a thrilling riding experience without breaking the bank.

Power-packed Performance

The heart of the Hero Mavrick is its air-/oil-cooled, 440cc, single-cylinder engine, generating 27hp at 6,000rpm and 36Nm at 4,000rpm. With 90 percent of its torque available from as low as 2,000rpm, the Mavrick offers impressive low-end grunt, ensuring effortless acceleration and smooth cruising on any road.

Dynamic Design and Engineering

While the main frame of the Mavrick is borrowed from the Harley-Davidson X440, Hero has added its own touch to the bike’s design and engineering. Sporting a simpler 43mm telescopic fork at the front, the Mavrick strikes a balance between comfort and performance, offering a smooth and controlled ride even on rough terrain.

Variant Options for Every Rider

The Hero Mavrick will be available in three variants to cater to different preferences and budgets. The base variant, priced at Rs 1.99 lakh, features spoked wheels and comes in a classic white color. Moving up the range, the mid variant offers alloy wheels and a choice of two colors, while the top-spec variant adds Bluetooth connectivity and diamond-cut alloy wheels for a touch of sophistication.

Competitive Pricing and Rivals

With its aggressive pricing strategy, the Hero Mavrick aims to take on established players in the cruiser segment, including the Royal Enfield Bullet 350, Classic 350, Honda CB350, and the newly launched Jawa 350. Despite being Hero’s most expensive motorcycle to date, the Mavrick 440 offers excellent value for money compared to its Harley-Davidson counterpart, making it an attractive option for riders seeking performance and affordability.

Bookings and Special Offer

Exciting news for enthusiasts! Bookings for the Hero Mavrick 440 are now open, with a token amount of Rs 5,000 securing your place in line. Additionally, customers who book their Mavrick before March 15, 2024, will receive a complimentary kit of accessories and merchandise worth Rs 10,000, as per the manufacturer’s website.

Get ready to experience the thrill of the open road with the Hero Mavrick 440. Book yours today and embark on a journey of adventure and excitement like never before.